Privacy Policy

Last updated: 13 February 2026

1. Who We Are

This website, Buy Sell Motors (https://www.buysellmotors.co.uk), is operated by Creativity Sells Ltd, a company registered in England and Wales (Company No. 05691082).

For the purposes of UK data protection law, Creativity Sells Ltd is the data controller of personal data collected through Buy Sell Motors.

Registered office:
Creativity Sells Ltd
Dunston Innovation Centre
Dunston Road
Chesterfield
Derbyshire
S41 8NG
United Kingdom

2. What Buy Sell Motors Does

Buy Sell Motors is a UK vehicle marketplace that displays vehicles listed by independent UK motor retailers. We do not sell vehicles directly.

The Website may include listings for cars, motorcycles, motorhomes, caravans, vans and other vehicle types.

When you submit an enquiry about a vehicle or dealer, your details are passed to the relevant dealer so they can respond to your request.

3. The Information We Collect

3.1 Information you provide directly

We may collect personal data you choose to provide when you:

• Submit an enquiry about a vehicle or dealer
• Contact us via our contact form
• Subscribe to updates (where available)
• Create an account

This may include:

• Name
• Email address
• Telephone number
• Postcode, town/city, or general location information (if provided)
• The content of your message or enquiry

3.2 Information we collect automatically

When you browse the Website, we may automatically collect technical and usage information such as:

• IP address
• Browser type and version
• Device information and operating system
• Pages visited and time spent on pages
• Referring website/source
• Basic interaction events (for example, searches performed or filters used)

We collect some of this information using cookies and similar technologies. See the Cookies section below.

4. How We Use Your Information

We use personal data for the following purposes:

• To respond to enquiries submitted via the Website
• To pass your enquiry to the relevant dealer
• To operate, maintain and improve the Website
• To maintain security and prevent misuse
• To comply with legal obligations

5. Our Lawful Bases for Processing

Under UK GDPR, we rely on the following lawful bases (depending on the situation):

• Consent (for example, where you choose to submit an enquiry or opt in to marketing, where offered)
• Legitimate interests (for example, operating, improving, and securing the Website, and measuring audience and performance)
• Contract (where processing is necessary to provide a service you request via the Website)
• Legal obligation (where we must comply with a legal requirement)

6. Sharing Your Information

6.1 Dealer enquiries

If you submit an enquiry about a vehicle or dealer, we share the personal data you provide (such as your name, contact details and message) with the relevant dealer so they can respond.

The dealer will act as an independent data controller for your information once received. Their use of your data will be governed by their own privacy policy and practices.

6.2 Service providers

We may share personal data with trusted third-party service providers who help us operate and support the Website (for example, hosting providers, content delivery networks, analytics providers, and security services).

Where service providers process personal data on our behalf, we require appropriate contractual protections to ensure the data is handled securely and lawfully.

6.3 Legal and safety reasons

We may disclose personal data where required to do so by law or where reasonably necessary to:

• comply with a legal obligation or lawful request;
• enforce or apply our terms and policies;
• protect the rights, property, or safety of our users, dealers, our business, or others.

7. International Data Transfers

Some of our service providers may process personal data outside the UK. Where this occurs, we take steps to ensure appropriate safeguards are in place (for example, the UK International Data Transfer Agreement, UK Addendum to EU Standard Contractual Clauses, or other lawful transfer mechanisms).

8. How Long We Keep Your Information

We keep personal data only for as long as necessary for the purposes set out in this Privacy Policy, including to respond to enquiries, maintain records, comply with legal obligations, and resolve disputes.

• Enquiries: typically retained for a reasonable period to manage and evidence communications, then deleted or anonymised.
• Technical logs: retained for security, diagnostics, and performance monitoring for a limited period, then deleted or anonymised.
• Analytics data: retained in accordance with the configuration of the relevant analytics platform.

9. Your Rights

Under UK GDPR, you may have the right to:

• request access to your personal data;
• request correction of inaccurate personal data;
• request erasure of your personal data (in certain circumstances);
• request restriction of processing (in certain circumstances);
• object to processing based on legitimate interests (in certain circumstances);
• request data portability (in certain circumstances);
• withdraw consent at any time where we rely on consent (this does not affect the lawfulness of processing before withdrawal).

To exercise any of these rights, please contact us via our contact form: https://www.buysellmotors.co.uk/contact.

You also have the right to lodge a complaint with the UK Information Commissioner's Office (ICO).

10. Security

We take reasonable and appropriate technical and organisational measures to protect personal data against loss, misuse, unauthorised access, disclosure, alteration, and destruction. However, no website or internet transmission is completely secure, and you use the Website at your own risk.

11. Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page and will take effect when published. Please review this page periodically to stay informed.